Q4 2023 Performance of Top Food & Diet Tracking Apps in Australia

As we close out the fourth quarter of 2023, Sensor Tower provides a comprehensive look at the performance of the top food and diet tracking applications in Australia. This analysis reveals the trends in downloads, revenue, and weekly active users for these health-centric apps on a unified platform, encompassing both iOS and Android data.

MyFitnessPal: Calorie Counter saw a fluctuation in its weekly revenue, peaking at roughly $128K in early October and dipping to around $110K towards the end of December. Downloads showed a downward trend from about 14K in early October to 8K by the quarter's end. Weekly active users started strong at approximately 350K but decreased to around 281K in the final week.

Calorie Counter - MyNetDiary experienced a steady revenue with a small peak at $10K mid-October, later settling around $8K by December's end. Downloads declined from 6.5K in the first week of October to 3.1K in the final week of December. The app's weekly active users decreased from 28K to 20K over the quarter.

Lose It! – Calorie Counter showed a mixed revenue pattern, with a notable spike to approximately $12.5K in the third week of November, but ended the quarter around $3.4K. Downloads saw a slight decrease from 1.8K at the start of October to 1.3K by the end of December. The app maintained its weekly active users within the 12K to 11K range throughout the quarter.

WeightWatchers: Weight Health maintained a relatively stable revenue, hovering between $6K and $5K throughout the quarter. Downloads had a significant increase from 463 in the third week of December to 1.7K in the final week. Weekly active users saw a slight decline from 4.7K to 3.8K during the same period.

Noom: Healthy Weight Loss Plan showed a decrease in revenue from around $6.9K in mid-October to about $3.6K at the end of December. Downloads peaked at 2.1K in the last week, a notable rise from earlier weeks. The app's weekly active users saw a gradual decrease from 18K in late September to 18K by the quarter's end.

For more detailed insights and data on the performance of these apps and others in the market, you can visit Sensor Tower. Our analysis helps stakeholders understand user engagement and the popularity of applications within the health and wellness sector.